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The 10th Component
of a Profitable Sales
& Customer Growth Solution:

Performance Monitoring


Performance Monitoring Strategy
“A Window Of Understanding”


The Only Way
To Understand Exactly
What’s Happening


Within Your
Outbound B2B Telephone
Sales Organization
&
Within The
"Sales Growth Strategy"
Designed To "Govern” It


Is Through
A Properly Designed,
Executed & Supported,
Performance Monitoring System


“A Constant Pulse”

Properly
Developed & Implemented
The
Performance Monitoring Component
Of Your
Sales Growth Strategy


Maintains
A Constant Pulse
On Each Person, Process
And Productivity Measurement
Within Your Sales Organization


Ensuring
Profitable Sales & Customer
Growth Performance
is
Achieved & Maintained


“Problem Diagnosis”

If There Is A Problem
Within The Design Of A Process   


Or The Way
A Process Is Being
Executed Or Supported


A Properly Developed
Performance Monitoring System


Will Quickly & Clearly
Identify Potential Performance Areas
& What Needs To Be Done To Correct Them


“Key Performance Metrics”

An Effectively Developed
Performance Monitoring System
Will Accurately Measure The


1) Productivity
2) Performance
3) Customer Satisfaction


Of The
Outbound Sales Organization


Sales Force Productivity

Is The Sales Organization's Ability
To Maximize The Utilization Of Its Resources
(e.g. time, effort, people and money)


Sales Force Performance

Is The Sales Organization’s Ability
 To Maximize Its Rate & Profitability
 Of Return
On Its Customer Contact Efforts


Customer Satisfaction

Is The Sales Organization’s Ability
 To Provide Profitable Solutions
That Effectively Meet
Target Customer Needs


The Results Achieved
When A Sales Organization's Efforts
Are Effectively Monitored

1) Prospects & Customers
Are
Managed & Developed Properly


2) Company Solutions Are
Represented Properly


3) Sales Force
Productivity & Performance
Are Maximized


4) Continuous
Profitable Sales & Customer Growth
Are
Achieved & Maintained


Performance Monitoring
"Profitable Ideas"

1) Use A Web Based System
To Monitor Individual & Team Performance
Allowing  Salespeople To View & Study
Their Performance From Home


2) Add A Quota / Compensation Calculator
That Allows Salespeople To Easily Determine
 Extra Income For Extra Effort


3) Provide On Going
Personal & Professional
Goal Setting & Goal Achievement
 Training


4) Add Motivational Goal Setting Quotes
To All Performance Monitoring
Reports


5) Relentlessly Reinforce The Value
& Importance Of Establishing & Attaining
Personal & Professional Goals


6) Salespeople Are Wanderers By Nature
- They Will Wander Away 33% Of Their Time
 If Not Monitored Effectively


Achieving & Maintaining
Profitable Sales Growth
Requires
Continuous Reinforcement

It Is Important To Remember That
“Performance Requirements”
Are To Be Clearly Stated
In The Job Description


Then Reviewed
With Each Sales Representative
As Part Of The
Recruiting Process


And Agreed On & Signed
By Each Sales Representative
As Part Of
Their Hiring Agreement


The Importance Of Setting
Proper Performance Expectations

Establishing Performance Standards
At The Hiring Stage
Solidifies The Foundation
Of The
Credibility & Trust Needed
To
Effectively Monitor & Develop
Sales Performance


Performance Monitoring Processes
That Achieve
Profitable Performance Results

Here Is A Sample
Of One Of Our
Most Popular & Profitable
Performance Monitoring Processes



An “Ideal” Bundled
Performance Monitoring Solution

This Performance Monitoring Report
Is Part Of A “Bundled”
Performance Monitoring System


That Is Ideal
For Virtually “Any”
Outbound Sales Organization


From A “Start-Up”
To A Sales Organization
That Has Already Proven Its Ability


To Achieve
Profitable Sales & Customer
Growth Performance


The Challenges Remain Constant

This Particular Report Is Effective
Because It Reflects The Broadest Range Of Challenges That Have Faced Outbound Telephone Sales Organizations Over The Past 12 Years


They Also Happen To Be
The Same Obstacles & Challenges
Facing Most Outbound B2B Telephone Sales Organizations Today


In Their Efforts
To Achieve & Maintain
Continuous Profitable Sales Growth


Visualizing
Changing Performance Trends

A Second Key Value
Of This
Performance Monitoring Solution


Is That It Translates
Changing Trends
Into
Color Coded Graphs


That Provide Visual
Identification & Explanations
Of The Factors


That Are Influencing
Sales, Profits & Customer Growth
In Both Negative & Positive Manners


Providing “Higher Impact” Topics
For Analysis & Discussion 
At
Departmental & Companywide
“Results Improvement Meetings”


Historical Performance Analysis

An Additional Component
Of This “Bundled”
Performance Monitoring Solution


Transitions Monthly
Performance Data & Trends
Into A Quarterly
Performance Monitoring Report


Allowing An Enterprise
To Identify, Compare & Analyze
Current Changes In The Performance


Of Any Key Influencer
Against Those Of The Last Quarter(s),
Or Over The Past Year(s) Of Performance


Therefore Eliminating A Number
Of The “Great Unknowns”
That Have Complicated
The Decision Making Process
In The Past


Monitoring & Pursuing Excellence

During Steady Times
You Can Work On Improving


Over Performing
As Well As Under Performing
Components Of Your Sales Strategy


Peak Performance Periods

During Peak Performance Periods


You’re Able To Identify Areas
Allowing Your Organization
To Earn Market Share
From Competitors


So You Can “Laser Focus”
Your Organization’s Efforts


On Developing & Executing Strategies
That Will Accelerate Market Share Growth
During Those Brief And Infrequent
“Windows Of Opportunity.”


Net Loss / Gain
In
 Active Buying Customers

Our Second Most Popular
Performance Monitoring Report
Effectively Monitors
Net Loss / Gain
In
Active Buying Customers


You’d Be Amazed
At The # Of Companies
That Spend Excessive Money
To Attract New Buying Customers


Only To Discover
That They Are Losing
More Active Customers
On The Backend


Than They Are Acquiring
On The Front End


Looking For Ways To Increase
Profitable Sales & Customer Growth


Let Us Custom Design A Profitable
Performance Monitoring Solution


That Will Meet The
Unique Business Needs Of Your
Outbound B2B Telephone
Sales Organization



7 Steps to Profitable Sales Growth

1. We'll Analyze
Your Existing Sales Growth Strategy.


2. Using Industry Benchmarks -
We'll Rank It's 12 Core Components.


3. We'll Provide You With
An Accurate Estimate


Of The "Incremental"
Profitable Sales Growth


Achievable By Implementing
An Outbound Excellence
Sales Growth Solution.


4. Leveraging Our Library
Of Over 350 "Proven"
Sales Management Processes


We'll Custom Design
A Profitable Sales Growth Solution


Tailored To The Unique Business
Needs Of Your Outbound Sales Organization


5. We'll Implement
The Solution For You


And Provide
Your Sales Organization With
All The Training & Support They Need.


6. Using Our Patented
Performance Monitoring System


We'll Continually Monitor
Your Sales Organization's Performance


To Ensure Continuous Profitable
Sales & Customer Growth
Is Being Achieved & Maintained.


7. We'll Guarantee You Achieve
Improved Sales Performance
Within 120 Days.


David A. Kalstrom


Profitable Sales Growth Strategist


Success@OutboundExcellence.com

1-877-337-2674


 
Our Profitable
Sales Growth System
How It All Began
How Our System Works
Established Performance Benchmarks
Our Proven Sales Growth System
12 Steps To Profitable Sales Growth
Measurable Results
Seamless Integration
Portable & Scalable
Fees & Payment
Guaranteed Results
Is It Right For You



Outbound Excellence

877-337-2674
602-770-0012

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